London Fashion Week A/W 09/10: Day 4 & The Debut of William Tempest

Out of every show this season, the debut collection of William Tempest I was most excited about. I've known William Tempest for a few years, way back when he was at London College of Fashion producing collections even in his first year. He showed his small collections at a few of the shows I produced and you just knew he was going to be a star someday.

View the whole collection and read the review of William Tempest on Vogue

designs by William Tempest. Photographs courtesy from Vogue

design by William Tempest

So much hype was surrounding his show. He was in the papers as one to watch, he had backing from Vauxhall and also had huge names in the fashion industry scream his name. This was his moment, with the world of fashion looking on.

design by William Tempest

This was the biggest audience I've ever seen at that venue for a show not named Emma Bell. With the exception of a few friends and family, all the top fashion writers and buyers filled the room.

middle: Emma Watson

Some names I recognised in attendance were Hilary Alexander (Fashion Director of the Telegraph), Emma Watson (the girl in Harry Potter) and Sophie Anderton. I'm sure there were more but just don’t know their names.

design by William Tempest

I can't imagine how William must have been feeling showing his collection on this scale with so many important eyes on him. But as Rebekah Roy said, "you don't need to be nervous this season, it's next season you should be worried about". So true.

William Tempest on the catwalk saying "hello"

Everything was flawless. Top models to show off his clothes, designs were great and the atmosphere just amazing. So proud of William...the star is shining bright.